How To Psyop Yourself Into Making $1M Using Pavlov Behavioral Conditioning (Just Copy Me)
I’ve spent over half a decade of my life dedicated to this craft.
Understanding the human psyche is a fundamental requirement to self awareness (and building a company)
Knowing when you’re sick, knowing when you’re mentally deteriorating, knowing what’s happening inside and outside your sphere of existence.. That is key
Who’s going to spot the problem faster, is it..
A: A straight A student with no self-education in psychology or biological regulation but they might have a degree in economics and one other academic direction
B: The autodidact without a degree who spent most of their life obsessively studying textbooks, authority figure masterclasses, debating with academics, studying human behavior, and doing everything in their power to understand a concept or thing at a fundamental level?
Modern society will delude you into thinking that person A is smarter, more successful, and more self aware..
It couldn’t be more BS
Person B studies because he wants to, person A studies because he was expected by society to do so
You can trust person B infinitely more than a conventional education drone who fails to understand that he has free will, and can do anything he wants with the vast amount of resources and information at his disposal
You’re telling me you can access all knowledge on Earth at will, and you decided to sit in an office all day doing admin?
Person A spent 300 thousand dollars on a degree, person B spent zero dollars on their self education and can give multiple college courses at a university
Person B might become a monk and study iron hand training, after which he could descend from the mountain tops of an Asian mountain top transformed in body and in mind, then use his vast amount of knowledge to build an entire company from the ground up that makes over 15 thousand dollars per month or more, while crashing on his mom’s couch for 6 months
Person A might not even get a job, he can send out 1000 applications in today’s job market and not get anywhere, and when he gets the job he could quite easily have a horrible boss who does not care about him or his well being whatsoever, then 4 years later he gets replaced by AI or a DEI hire, or even nepotism
In reality person B will always bounce back, and the reason he or she is capable of bouncing back, is because person B has the self awareness to realize their life is a moldable piece of clay that can go in any direction of their choosing
If person A’s self awareness is 1 out 10, person B’s self awareness is 8 or 9 out of 10
Here’s a quick way to increase self awareness over time:
Close your eyes and sit with yourself, analyze your mood, your feelings, your mental state, your biological condition, spend 30 min doing this every single day
Write down what is happening around you, what you are feeling, what is happening, and make a physical note of your behaviors + mannerisms (when these deviate, you know something is happening to you)
Learn psychology - Neurological functioning, the effect of neurochemicals in your bloodstream and how they function
Learn biology - How your body processes stress, muscle development, and how you are self regulating
The average person has zero idea what is going on with them at all times, they have a tendency to cling to societally constructed perceptions that leads them astray
Religion is a good example of this. While is can be great for happiness, it also naively makes people believe they are immune to problems, then when the problems show up they either double down on their beliefs, or abandon them when they gain self awareness
The world is a dangerous and cruel place, and no amount of praying or belief in an interdimensional entity is going to change that
Don’t live in dangerous places, don’t eat harmful food, don’t ingest dangerous chemicals, don’t live as stressful life, don’t jog and instead walk, don’t get involved with questionable characters, stick to your morals and have a strong set of objectively accurate values
Nobody is coming to save you, nobody is going to come down from the skies and save you when you’re bleeding out on the pavement or suffering from cancer
NO, you need to save YOURSELF
Internalize that, because otherwise you are just as naive as person A
This morning I gave a quick read on an article about “The Intellectual Idiot”
It tells the tale of a professor and author who made a big name for himself in academia, and he’s described by the author as a smart man
This cannot be further from the truth
Because in his pursuit of chasing more renown in the conventional education system, he gets himself killed in a foreign land plagued by genocide
The author, at least in the intro, mistakes education for intellect
I have seen doctors with no self awareness who are some of the dumbest individuals I’ve seen in my life, same for politicians, lawyers, judges, engineers, doesn’t matter
Self awareness is instinctive, and 99% of the population do not go out of their way to study + practice in the domain of mastery that will allow them to increase it in the absence of that instinct
All that to say, self awareness is what led me here, it’s what made me develop this method, and now I’m going to explain why this singular concept and behavior can (and will), change your life, assuming you commit of course
About 1.5 year ago I released an article saying how Ill be worth millions in 2.5 years, and I even explained how I would do it..
Well I did it, and now I am worth millions, but guess who sent me a DM who also did it? Guess how many people read that article and took action?
NOBODY
Now I’m worth 7 figures and everyone who didn’t do anything about it are still stuck at their horrible job and they’re not getting any younger either
99% of education products never produce an ROI for the customer, which is why when I teach something, I want you to take this 100% seriously, otherwise you will become just another person representing a statistic
Ready to listen? Here’s what’s happening, how it works, and how to pull it off
Step 1 - Understand The Illusory Effect
The illusory effect is the most powerful dark psychology technique that exists BAR NONE
Ever wonder how Trump keeps winning elections? Illusory Effect
Ever wonder how Hitler convinced his army that they can take over the rest of the world despite having a tiny fraction of the UN’s military might? Illusory Effect
Ever wonder how politicians hoard trillions in citizens cash without ever being prosecuted? Illusory Effect
Every wonder why Pop stars have hundreds of millions to billions of dollars? Illusory Effect
Ever wonder why some Actors get paid $8M for a movie? Illusory Effect
What is the illusory effect, and how does it work?
Repeat after me.. “The More I Say It, The Truer It Becomes”
Sounds silly right? I mean there’s no way saying something over and over is going to make people believe it?
And that’s where you’re wrong
The more something is repeated (especially to the feeble minded), even if there’s contradictory evidence (there can be hoards of it), it will inevitably be adopted as fact
It’s the sole reason why propaganda works so well
Without this one psychological malfunction in the human subconscious, propaganda would never work
And the HIGHER your self awareness, the less effective it is on you
This is why you know who’s the actual smart person by seeing how much societally constructed concepts and norms affect them, since the main reason societally constructed things even exist, is because of the illusory effect
A societal norm only exists because it was repeatedly pushed as a narrative until people started thinking its true or a good idea
Now that you know how it works, let’s move to exploiting it..
Step 2 - Pavlov Method 2.0
Now I could use all kinds of fancy scientific methods that explain how to do this and how it works, but that’s pointless, so here’s the simplified version..
The illusory effect only works if you can identify with what is being repeated
That’s why a sound you find annoying is never going to be adopted by you no matter how many times you hear it
But a song you like? You’ll listen to it 300 times, stop listening to it until your dopamine receptors work properly again, then do it again
That music can evoke nostalgia, memories, discipline, commitment, longing, lust, you name it
And all of those are ways you can identify with the song, which is why repeating it works, which is why it becomes one of your favorite songs
But if you hate rap, and you hear rap, you’re not going to keep listening to it (because you cannot identify with it)
In other words, to condition a behavior, you need to
Repeat it over and over
Get your brain to identify with it
The problem is the following: You cannot identify with getting clients, there’s no dopamine in the process of sourcing leads, prospecting etc.
The only dopamine comes when you close a deal or get paid, or maybe when you get off a sales call and everything went well
These are longterm outcomes that produce no reward short term, which means its ineffective at conditioning behavior (except if you’re selling a low ticket product at massive scale and the sales rush in regularly - Although you are likely to get desensitized to that over time)
So what we’re going to do is condition a behavior using a dopamine release upon completing an admin task (like sourcing a lead or sending a DM or sending a cold email, and so on)
Step 3 - Conditioning The Behavior
I want you to get something that produces a rush of dopamine
It can be a sweet, a tiny piece of chocolate, a pleasant sound that plays, as long as it gives off that feel good chemical (you will know if it makes you feel good)
Put this source of dopamine in your close proximity
Now every single time you complete an admin task like sending a DM that might turn into a client, you eat the tiny piece of chocolate, play the pleasant sound, or whatever your dopamine source is
Now at first this is not going to make any sense if you don’t understand how behavioral conditioning works
You’re basically operating in the dark, but bear with me
The more you repeat this sequence of events, the more your brain is going to associate the completion of the task that you previously found mind numbing, with reward
And that reward is going to get you to IDENTIFY with it
Which means, you’re tricking your brain into thinking “this is a good thing, we need more of this thing”
And in doing so, you’re going to turn something you might just despise as a non negotiable daily repetitive task, into an activity you get semi excited for
So how can this make you One Million Dollars?
The Explanation
Statistically, you only need to send 12 DMs to get one conversion on a 50 dollar product, 21 for a 300 dollar product, 32 for a 600 dollar product or service, 125 DMs for a 1500 dollar product or service, and 250 DMs for a 2000 dollar product or service
In other words, if you send 650 DMs a month, and your product costs say 600 dollars, you only need to send 6400 DMs to cross 1 million dollars in revenue (this is an average, but it’s pretty accurate to modern market data, and obviously I’ve been doing this for 6 years, I have a vast amount of experience in this field allowing me to confirm the averages)
The big problem is the following: Nobody can keep that up, because they have a myriad of issues that hold them back, with mental consistency playing the largest role, and the big reason why the mental consistency is so hard, is because its a mind numbing habit you are forced to adopt, something that you are likely to despise the more you do it (because you CANNOT identify with it)
The good news: I just explained to you how to fix the big problem and psyop your brain into thinking its a rewarding activity that will inevitably result you in enjoying it
In other words, I just turned making 1 million dollars into a gamified experience that rewards you for drastically increasing your wealth even without seeing any short term returns on investment money wise
Here’s your homework (if you actually follow this you WILL make 1 million dollars, I’ve made this so easy for you, you can’t even complain about consistency any more)
20 to 50 DMs a day to your ideal target market with the intention of solving their problem in exchange for a fee
Play brain stimulating music as you work, but only when you’re sending DMs or doing manual prospecting, combine that with coffee and other dopamine producing sources to amplify the conditioning effect (chewing gum for instance)
Build a complexity offer - Do not sell one pricing offer, sell the same product at different pricing tiers, with every tier providing more benefits, this will drastically increase the amount of money you can extract from those 6400 leads
Use The DM Framework We Used To Close Over 550k USD In Deals:
Open (open conversation using their previous work as context)
Then Qualify (Determine if they have the problem you can solve)
Then Value (Provide upfront value and guidance into solving their problem)
Then Timeframe (ask them how long they’ve been struggling with this issue)
Then Timeline (ask them how much longer they think they will struggle with this problem)
Then Pitch (Mention you solved the problem way faster, and be realistic when it comes to your own ability), while obviously destroying their own expectation of how long it will take, you need to do it insanely fast by comparison
Then Propose The Call (This depends on pricing, but if your product costs more than 140 dollars then you suggest you two jump on a call where you can show them some case studies or talk about how you will help them achieve it)
If you are selling a low ticket product like 50 to 97 dollars, then selling inside the DMs and maybe linking a document you wrote beforehand with deliverables, outcomes, some testimonials and case studies followed by a payment link, is the better course of action
Think you don’t need help?
I built an app that conditions the behavior for you, all you need to do is keep it open while working and click the buttons everytime you complete a task, it even has a cool character that levels up as you send DMs, and it also gives you an average calculation of what your monthly recurring revenue is
Access it by joining my inner circle with our 403 page curriculum here
“But Ian, I don’t have time, I have kids/a girlfriend/ a bunch of responsibilities, what do I do”
Very simple, pay me and I’ll personalize a roadmap for your exact situation (you can do this right now for only 50 dollars, its a 45 day sprint where I get you as close to 15000 dollars per month as possible, and if you’re already getting good cashflow you’re likely to pull it off too)
Go straight for the 50 dollars opportunity here
Give me an idea of what’s inside first (pick your niche and grab the free roadmap), here


